How to Easily Send Multiple Personalized Emails Using Google Sheets With Mail Merge
It will take a lot of time if you need to send many personalized emails manually. Good thing there’s Mail Merge—a Google Sheet add-on that lets you use a database to send customized email blasts quickly. Once you set up the add-on in your Google sheets, you just need to prepare an email template with placeholders, and you’re good to go.
Take advantage of this feature if you need to send a bunch of targeted emails but don’t want to commit to an automated marketing solution. Check out how to set up and use Mail Merge in Google Sheets.
How to Use Mail Merge in Google Sheets
We divided the steps of using Mail Merge in Google Sheets into three parts, with multiple steps for each.
Follow the instructions below carefully to understand the process and implement it successfully.
Part 1: Install Mail Merge
The first thing you need to do to get started is to install Mail Merge.
Simply head toMail Merge in the Google Workspace Marketplaceand hit theInstallbutton. SelectContinuein the confirmation prompt.
Then, choose your preferred email account and clickAllowto ensure the add-on has the required access. Once the installation process is complete, set up the feature in Google Sheets.
Follow the steps below to proceed with that:
Once the contacts are exported, you can get started immediately. What we really like about the Mail Merge with Attachments extension is that you can schedule the emails as per your preferences, like sending out reminders on Monday to one batch and Wednesday to another. However, ensure you use the dd/mm/yyyy hh:mm date and time format for this section to avoid errors.
Secondly, you can insert attachments in the form of links for particular users. Simply head over to your Google Drive and copy the link to a file you want to share. Insert that link in theFile Attachmentstab, and you are good to go. While you are at it, you can alsouse alternate colors in Google Sheetsorchange the entire themeto bring your document to life.
Step 2: Create a Template
Once you have prepared your Google Sheet, it is time to create an email template for the recipients.
We will use {{field name}} as the placeholder in this method.
Here is all that you need to do:
Step 3: Test the Feature
Once the spreadsheet and email draft are ready, you can start sending the emails. But before you start sending them out to real people, you can instruct Mail Merge with Attachments to send you a test email.
Here is how it’s possible to test if the add-on is working fine:
You should now receive a test email on the Gmail account you signed up with. If everything is good to go, you can chooseRun Mail Mergethe next time to proceed.
Send Out Customized Emails With Google Sheets and Mail Merge
By now, you should be able to set up the Mail Merge extension in Google Sheets and use it efficiently for work, especially for marketing tasks. Whenever you want to stop using this feature in the future, you can go back to the Google Marketplace page of Mail Merge and click the Uninstall button.
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